Best Cashback Apps and Tips to Save More
Cashback, literally translated as “money back,” is a system that returns a portion of the amount spent on purchases to the consumer. This refund can be made directly as cash, account credits, or specific benefits, depending on the app used.
The process is simple: the consumer makes a purchase at a partner store, and the app credits a percentage of the amount spent as cashback.
How to Use Cashback to Save More?
With the growing need for saving in times of inflation and tight budgets, cashback apps have become valuable allies for consumers.
In addition to offering direct financial returns, these apps encourage mindful spending and help users manage their finances effectively.
In this article, we explore everything you need to know to make the most of cashback apps and save even more.
Why Has Cashback Become Popular Among Consumers?
Cashback’s popularity has grown because it combines savings with convenience. Instead of offering one-time discounts, it allows consumers to accumulate value over time, creating a sense of continuous reward.
Moreover, access to apps that centralize multiple partner stores has simplified usage and increased cashback’s appeal among consumers.
Advantages of Using Cashback Apps
» Savings on Everyday Purchases
Cashback apps turn even daily shopping into savings opportunities. From grocery shopping to online services, you can recover part of the amount spent across various categories.
» Long-Term Value Accumulation
One of the greatest advantages of cashback is its cumulative effect. Even small percentages returned on each purchase can add up to a significant amount over months, especially for frequent shoppers.
» Flexible Redemption Options
The balance accumulated in cashback apps can be redeemed in various ways, such as bank transfers, bill payments, or discounts on future purchases. This flexibility makes cashback useful for a range of financial needs.
Top Cashback Apps in Brazil
» Méliuz: A Pioneer in the Brazilian Market
Méliuz is one of the most well-known and widely used cashback apps in Brazil. It stands out for offering cashback at major retail chains, including supermarkets, fashion stores, and tech retailers.
- It also allows users to withdraw their balance as cash directly to a bank account.
» Ame Digital: Integrated with E-commerce
Ame Digital is another popular option, especially for purchases on sites like Americanas and Submarino.
- Cashback accumulates directly in the app account and can be used for future purchases or transferred to other accounts.
» Inter Shop and Other Digital Banks
Many digital banks, such as Banco Inter, offer cashback programs tied to their marketplaces.
- This integration between a bank account and cashback simplifies access and use of the balance.
» Other Popular Options Like PicPay and Cuponomia
- PicPay:
Offers cashback on payments made using QR codes. - Cuponomia:
Specializes in coupons and promotions for online stores, combining discounts with cashback opportunities.
How to Use Cashback Apps to Maximize Savings
» Setting Up Your Account
To start using a cashback app, create an account, provide basic details, and link a bank account or credit card, depending on the app’s features.
- Once set up, browse partner stores to find cashback offers.
» Choosing Partner Stores for Greater Returns
Not all stores offer the same cashback percentage. Compare available options and prioritize those with higher returns in your preferred shopping categories.
» Taking Advantage of Promotions and Exclusive Campaigns
Many apps offer temporary promotions, such as double cashback or bonuses on specific purchases.
- Keeping an eye on these campaigns is a great way to maximize savings.
Strategies for Using Cashback Wisely
» Plan Purchases to Maximize Returns
Instead of making impulsive purchases, plan ahead to take advantage of specific promotions and increase the cashback accumulated.
» Avoid Impulse Spending Just for Cashback
While cashback is advantageous, it should not be a reason to overspend.
- Always evaluate whether the purchase is truly necessary before completing the transaction.
» Monitor Balances and Expiration Dates
Some apps have expiration dates for cashback balances.
- Regularly check your available balance to ensure it doesn’t expire unused.
Challenges and Limitations of Cashback Apps
» Low Values for Some Transactions
Although cashback percentages can seem appealing, the actual return may be minimal for low-value purchases.
» Store and Category Restrictions
Not all stores or product categories offer cashback, which can limit savings potential depending on user preferences.
» Redemption Time and Specific Conditions
Some apps impose time limits for redeeming accumulated balances or require minimum amounts for transfers, which can frustrate users with smaller balances.

Conclusion
Cashback apps are powerful tools for those looking to save and better manage their finances.
With a planned approach and mindful use of available options, you can maximize benefits and turn everyday purchases into significant savings opportunities.
FAQs
- How do cashback apps work?
Apps return a percentage of the amount spent on purchases made at partner stores, accumulating the balance in your account. - What are the best cashback apps in Brazil?
Méliuz, Ame Digital, Inter Shop, PicPay, and Cuponomia are some of the most popular. - Can I use cashback on any purchase?
No. Cashback is only available for purchases at the apps’ partner stores, and conditions vary. - Does cashback balance have an expiration date?
It depends on the app. Many have time limits for using or redeeming accumulated balances. - How can I maximize cashback earnings?
Plan your purchases, choose stores with high cashback percentages, and take advantage of exclusive app promotions.